Tokidoki is the Japanese-inspired lifestyle brand created in 2006 by Italian artist Simone Legno and his business partners Pooneh Mohajer and Ivan Arnold

Mermicorno - One special night, a group of Unicornos were flying in the direction of falling stars. The falling stars were disappearing into a sparkly sea which transformed them into star fishes, while changing snowflakes into jelly fish. They rode the tail of a shooting star into the magical sea turning them into enchanting creatures of half Unicorno and half fish. One day while following migrating dolphins, they discovered the surface of our world. Thus began the legend of the Mermicornos, rumored to only resurface during a lunar eclipse.

Unicorno - The Unicornos were once simple little ponies that were out trotting and wandered into a magic waterfall. Passing through the waterfall, the ponies transformed into unicorns and found a hidden magical kingdom. The Unicornos live between the magic kingdom and our world.

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